The Raptors: A Case Study in Sports Loyalty

22 July, 2019   I   by admin

The Toronto Raptors Prove the Power of Loyalty in Sports For 24 years, the fans remained loyal. At times, for some, holding out hope seemed almost fruitless – but as a whole, the numbers speak for themselves. Aside from a slight dip in 2012, regular season attendance for the Toronto Raptors basketball team has remained […]


without a doubt Sport create emotional connection. Associated Brands clearly benefit from that. But it is time for Clubs to nurture these connection? A true potential for the loyalty industry.

#Customer #Loyalty #SportLoyalty #CustomerEngagement

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