Driving Stronger Connections with Receipts Scanning – The Wise Marketer

24 October, 2019   I   by admin

Brands and manufacturers need to revamp their loyalty programs to attract, retain, and grow customers. The changing landscape of retail along with new channels of shopping (e-commerce, marketplaces, etc.) is making most brands rethink their loyalty programs as they are unable to tie the point-of-sale purchase data to consumers.  The brands and manufacturers who have […]

Source: www.thewisemarketer.com

A word we do not hear a lot in the Loyalty Industry is: disintermediation. When a brand sell through wholesalers and retailers, it is difficult for them to keep track of the sales through different channels. Different technologies and mechanics allow to achieve that…like Receipt Scanning…

#ReceiptScanning

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